W Collection by Windermere
- Art Direction
- Responsive Web Design
- Brand Identity
Windermere Real Estate has 300 offices and 6,000 agents across nine Western states. In 2016, they came to us with a big ask: Create a new “ultra-luxe” brand through which they could target the very top tier of the market with elegance, sophistication and distinction.
The W Collection was born. We used a minimalist sensibility marked by a decidedly different palette and font stack to guide the development of the brand identity. We took the same approach with the website design.