I have long said, with the exaggeration sometimes necessary when making a contrarian point, that homebuyers and sellers are worse off today than they were before online listings, home values, reviews, and sale prices. An article published…

“Recruiting and retention.” Terms we say often and without thinking. Which is too bad because today’s agent is a different breed. They’re smart. Enterprising. Educated. Independent. Branded. The old way of approaching this in the brokerage business…

Berkshire Hathaway HomeServices had succeeded in becoming a top global real estate network. But the visual identity and brand strategy the company launched with in 2013 had become limiting. Everything needed to work, to cohere, worldwide. People…

Early this year, I wrote a piece titled The monster under the bed, in which I observed that the industry was largely unprepared for the fallout the building legal and regulatory pressure on buy-side commissions might bring. …