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Friday Flash: Magical thinking

Author Brian Boero
No. 1194

Do you feel better when the airport gate agent greets you with a smile instead of a cold stare? Has a vase or a carpet ever “pulled a room together” for you? Did you feel unusually capable…

Friday Flash: The high ground

Author Brian Boero
No. 1193

“The Consumer” is a term imbued with high moral power in our industry. We all want to support The Consumer, to delight The Consumer, to be at all times guided by what The Consumer needs and wants…

Break away from the pack

Author 1000watt
No. 1192

It’s an exciting time to be in this business, but it can also feel like a ceaseless cycle of reaction, catch-up, and shiny-object chasing. Things are happening fast, and it’s hard to hear the signal through the…

Friday Flash: Institutionalized

Author Brian Boero
No. 1191

There is absolutely no inevitability as long as there is a willingness to contemplate what is happening. — Marshall McLuhan Let’s not kid ourselves. There are problems with the way things are in this business. If we’ve…

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