The leaders in real estate photography express their vibrant brand in a modern refresh.

  • Positioning
  • Messaging
  • Brand Story
  • Brand Identity
  • Print Collateral
  • Integrated Campaigns
  • Environmental
  • Communication Strategy

PlanOmatic connects professional photographers with real estate agents and property management companies. The company had been growing and needed an updated look and story that accurately reflected their value and unique family culture they had developed. We started by updating their logo and brand identity system and scripting a new brand story. We then spent about a year with the company strategizing marketing and delivering assets that  helped them make an impact in an entirely new market.

A personality-driven brand identity

The logo we created gave PlanOmatic a more vibrant expression. We matched it with bright colors and playful patterns that further enhance the brand’s attributes and personality.

"We always knew who we were, but needed help exposing our true selves to the industry. We wanted something genuine that couldn't be mimicked. 1000watt delivered everything we needed and more."
Kori Covigaru

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