PlanOmatic
The leaders in real estate photography express their vibrant brand in a modern refresh.
- Positioning
- Messaging
- Brand Story
- Brand Identity
- Print Collateral
- Integrated Campaigns
- Environmental
- Communication Strategy
PlanOmatic connects professional photographers with real estate agents and property management companies. The company had been growing and needed an updated look and story that accurately reflected their value and unique family culture they had developed. We started by updating their logo and brand identity system and scripting a new brand story. We then spent about a year with the company strategizing marketing and delivering assets that helped them make an impact in an entirely new market.
A personality-driven brand identity
The logo we created gave PlanOmatic a more vibrant expression. We matched it with bright colors and playful patterns that further enhance the brand’s attributes and personality.
