Speakers

Marc’s career began on Madison Ave at Y&R. His career spans 45 years of working with brands across numerous industries. As the Chief Creative at 1000WATT, Marc has challenged the real estate industry’s traditional approaches to marketing and brand development and has reimagined how brands connect, communicate, and create meaningful impact.

Brian has been in real estate media, marketing and technology since 1997. Before Co-Founding 1000WATT, Brian served as President of Inman, real estate’s leading trade media company.

Jessica creates compelling brand strategies and messaging that connects. She has a nose for narrative that she developed in her years as a journalist, and a knack for finding the twist that helps brands stand out. Jessica was formerly Managing Editor and VP of Content at Inman, and has also worked in tech PR and content strategy across industries. She works with 1000WATT clients to express their truth clearly and powerfully.

Heather Harmon is a brand builder and visionary entrepreneur who knows what it takes to turn an idea into a market-leading powerhouse. As co-founder of RedDoor, Heather grew the company into a trusted proptech brand that was ultimately acquired by Opendoor. Her ability to craft compelling narratives, scale businesses, and create customer-first experiences has made her a sought-after advisor to over 100 startups and a partner to venture capital firms. At this summit, Heather will share her journey of building and selling a successful brand, offering actionable insights on how to stand out in competitive markets and connect with audiences in meaningful ways.

Brandon A.F. Sonnier is a multidisciplinary designer and creative director focusing on brand identity, design strategy, and creative leadership. He creates detailed, imaginative, and holistic solutions to design challenges and brand building. Brandon has been with 1000WATT for 5 years working on identity systems for real estate brands of all sizes.

Abby joined RE/MAX in 1998 as a Media Buyer/Planner. In 2002, she was promoted to Manager, Regional Advertising, and in 2003 became Senior Manager, Brand Advertising. In 2007, she was promoted to Director, Regional Marketing, and two years later was named Vice President, Brand Marketing and Sponsorships. In 2011, Abby became Vice President, Brand Marketing and Advertising. After a brief departure, Abby returned to RE/MAX in December 2014 as Vice President of Media Strategies. Her responsibilities expanded in June 2015 and she began leading the marketing and communications groups. She was promoted to Senior Vice President of Marketing and Communications in August 2018. In February 2024, she was named to her current role.

Dre Madden is the Chief Marketing Officer at Real, where she is responsible for driving brand awareness, increasing corporate visibility and implementing a strategic roadmap to scale the company’s agent base. Dre is a multifaceted marketing leader with over 20 years of digital and brand experience building and leading marketing departments at StubHub, OpenTable, and Rodan + Fields. Most recently, she served as Chief Marketing Officer for luxury-focused, technology-driven startups in Silicon Valley. She holds a BA with high honors from the University of California at Santa Barbara and an MBA with a marketing concentration from Santa Clara University.

Chance Brown isn’t just building a brokerage; he’s building a culture. As the Broker/Owner of CB&A, Realtors, with 700 agents across Texas, Chance has created an environment where core values and brand principles guide every decision, both internally and externally. Recognized as Houston Association of Realtors’ Realtor of the Year and recently appointed to the Texas Real Estate Commission, Chance is a leader who believes that great businesses are built on strong cultures. Listen as Chance shares how aligning operations with brand beliefs can drive growth, foster loyalty, and create a thriving company culture that stands out in today’s competitive market.

Kat Torre is redefining personal branding by focusing on authenticity and impact. As the founder of The Brand Architect and Head Brand Strategist at SERHANT., her expertise has been featured in Forbes, HousingWire, and globally recognized podcasts. Kat helps entrepreneurs create brands that resonate deeply with their audiences while driving measurable business growth. Her unique approach – rooted in aligning values with strategy – empowers individuals to build legacy-driven brands that stand out in competitive markets. At this summit, Kat will share how to craft a brand that not only attracts attention but also fosters trust, loyalty, and long-term success.

When Sheila Reddy set out to buy a home, she quickly discovered a gap in the real estate industry: a lack of customer-centric service in a sales-driven world. Drawing on her strategic expertise and background in healthcare, Sheila founded Mosaik, a client experience platform designed to help agents deliver exceptional, personalized service. Building Mosaik required not only creating a groundbreaking product but also crafting a brand that could stand out in a crowded market. At this summit, Sheila will share how she used innovative marketing strategies to gather insights and bold branding to capture attention – offering lessons on how to disrupt industries, build trust, and create brands that resonate with customers.

Chris Speicher, co-founder of the Speicher Group, has built one of the most meticulously operated real estate teams in the world. But for Chris, operational excellence is only part of the story. Together with his wife, Peggy Lyn, he has transformed the Speicher Group into a brand with deep meaning – one defined by its mission, purpose, vision, and belief system. Every hire, every decision, and every strategy is guided by these principles, creating a culture that drives both performance and loyalty. Hear Chris share his how devotion to brand DNA can elevate a business beyond sales and volume, creating a legacy of trust, purpose, and success in a competitive industry.

Stacie Staub, co-founder and CEO of West + Main Homes, has built more than a real estate brokerage – she’s built a brand with purpose. Recognized as one of the 500 Fastest-Growing Companies in America by Inc. Magazine, West + Main Homes spans multiple states and is celebrated for its thoughtful design, collaborative culture, and commitment to community. Stacie’s leadership goes beyond operations; she has meticulously crafted a brand DNA rooted in mission, vision, and belief systems that guide every decision. From hiring practices to marketing strategies, her focus on aligning business operations with brand values has set West + Main apart. At this summit, Stacie will share how intentional branding can drive growth, loyalty, and lasting impact

Beverly is a seasoned marketing executive with over 20 years of global experience in building and managing high-performing teams, launching high-impact campaigns and products, and driving revenue and value for leading brands and organizations. As the Vice President of Brand and Product Marketing at Zillow, Beverly leads the teams responsible for defining the core essence of Zillow’s brand, bringing the products’ stories to the market, and creating events and experiences that deliver on the brand promise. She leverages data and insights to analyze growth opportunities and competitors, and develops innovative digital strategies to drive brand loyalty and awareness via social media and digital content throughout the customer journey. She is also an award-winning creative marketer, board director, published author, industry thought leader, start-up advisor, crisis communication and brand reputation leader, and an internationally recognized speaker.

Seth Siegler is redefining how technology shapes the real estate industry. As Chief Innovation Officer at eXp Realty, Seth leads groundbreaking initiatives like the eXp Innovation Hub and Luna 2.0, an AI-powered chatbot that enhances agent productivity across 24 countries. With two successful startup exits and a career spent blending technology with real estate, Seth knows how to turn big ideas into actionable solutions. At this summit, Seth will share how he uses cutting-edge tools and bold branding strategies to empower agents, streamline operations, and position eXp Realty as a leader in innovation. If you want to learn how technology and branding can work together to transform industries, Seth’s session is not to be missed.

Emily Terrell is known for building brand-driven systems that empower agents to scale their businesses with purpose and clarity. She’s built a reputation as a top team leader and trusted Tom Ferry coach, equipping agents with tools to harness the power of branding, social media, and strategic lead generation. Her insights on creating a cohesive brand experience and leveraging technology have made her a sought-after voice in real estate circles. At 1000WATT’s conference, she will host a workshop helping practitioners find their perfect audience and communicate effectively with them.

After beginning his career in marketing with a full-service capital advisory firm, Amit gained real estate industry experience leading marketing, IT, E-commerce, and mortgage divisions for a northern Virginia brokerage before being recruited to lead the brand team for Realtor.com, where he built the company’s in-house agency and helped grow the site’s audience to over 100 million monthly unique users. Amit has been named by Housing Wire, Inman, and RIS Media as one of the most influential marketers in real estate. He currently leads the marketing and branding team at BrightMLS.

Nykia Wright, CEO of the National Association of REALTORS®, brings a breadth of executive leadership and strategic advisory experience to her role, including advising and leading companies in operational, financial and performance improvement. Before joining in November 2023, she was a recognized business leader who was responsible for managing significant disruption, driving change, and implementing digital transformation as CEO at the Chicago Sun-Times. She has received many awards for her success, including recently being named on the MarketWatch 50 list as a Corporate Chief in 2024.

Keith is the Chief Strategy Officer for NextHome, Inc. He has built a reputation as a dynamic leader in real estate strategy and marketing. A co-host of the highly popular Real Estate Insiders Unfiltered podcast, Keith has leveraged this flagship branding platform to elevate awareness of the NextHome brand and attract agents nationwide. With over 25 years of experience, including leadership roles at Better Homes & Gardens Mason-McDuffie and Prosper Marketing, Keith understands how to craft strategies that resonate far beyond local markets. At this summit, Keith will share how innovative branding and marketing initiatives can build trust, expand reach, and drive growth in today’s competitive landscape.

Rajeev Sajja is the Senior Vice President of Berkshire Hathaway HomeServices Fox & Roach, Realtors, bringing over two decades of expertise in marketing and technology to his role. As the host of the weekly podcast Real Estate AI Flash, Rajeev has emerged as real estate’s leading expert in AI and is focused on making AI both approachable and actionable for real estate professionals. He has been recognized as a RISMedia Real Estate Newsmaker in the Futurist category for 2023 and 2024.

Hollie Neal Morgan is a senior creative leader and dedicated community advocate, overseeing all brand creative, voice, and image for Lennar as Head of Creative. She ensures clarity, consistency, and impact across the entire brand, aligning creativity with strategic intent.

With over a decade of transformative leadership, Hollie specializes in distilling complex ideas into compelling, unforgettable messages that resonate. Her strategic vision drives innovation, leading cross-functional teams through dynamic industry shifts while embracing digital-first practices. Passionate about the power of branding, she elevates and evolves brand narratives to keep pace with an ever-changing landscape. Beyond her creative expertise, she is a champion for youth empowerment, committed to driving positive change both in business and the community.

Matt Johnson, PhD is a speaker, author, and neuroscientist, specializing in the application of psychology to marketing and branding. He is the author of the top-selling consumer psychology book, Blindsight: The (mostly) hidden ways marketing reshapes our brains (BenBella, 2020), and most recently, Branding That Means Business (Economist Books, Fall 2022). Matt currently resides in Boston, MA, where he is a Professor of Psychology and Marketing at Hult International Business School and an instructor at Harvard University’s Division of Professional and Executive Development.

Jonathan Kauffmann understands how a strong brand identity can drive growth beyond local markets. As founder of Nest Realty, he’s built a brokerage recognized as one of the nation’s “Most Innovative Brokerages” by Inman News and a four-time INC 5000 honoree. His dedication to brand strategy has created specialized marketing campaigns that capture attention. By aligning brand identity with strategic growth, Jonathan has expanded Nest Realty into six states, attracting top talent and building a team of over 500 agents. At this summit, he’ll share how brand-driven strategies can fuel remarkable business expansion.

Danielle Wilkie is a tech company veteran with a proven 25-year history of scaling B2B & B2C businesses across a variety of industries including property management, home improvement, insurance, online learning, e-commerce and residential real estate. Skilled in all aspects of marketing, product management & operations, she thrives at their intersection to create customer value. She is the Founder & CEO of The Helm, advising and coaching both companies & individuals. In 2024, she taught a course for executives on customer lifecycle management at The University of Chicago.

Jimmy Mackin is one of real estate’s most innovative marketers and strategic thinkers. As co-founder of Curaytor, a digital marketing company specializing in real estate, Jimmy grew the business to over $10 million in annual recurring revenue, helping agents and teams generate more than $30 billion in sales annually. In 2023, he partnered with Tom Ferry to launch Listing Leads, a platform designed to help agents craft effective listing attraction strategies during one of the industry’s most challenging years. Featured in Forbes, Inc., and USA Today, Jimmy’s expertise lies in blending creative marketing with actionable strategies that drive results. At this summit, he’ll share how to create campaigns that attract leads, build trust, and inspire action.

Drew Meyers is a seasoned product strategist and community builder with over 15 years of experience at the intersection of real estate, technology, and the sharing economy. As the founder of GEM (Geek Estate Mastermind), Drew has created an exclusive community of over 600 proptech founders, executives, and investors. He began his career at Zillow, managing social media, business development, and the API program during the company’s rise. Having launched six brands and seen Zillow’s ascent from the inside, he has helped hundreds of executives with value propositions and brand positioning. Featured in MIT Technology Review and speaking at events like Inman Connect, Drew will share how community-driven strategies can drive innovation in competitive markets.

Linda O’Koniewski is a visionary leader in real estate marketing and communications, serving as the CEO of Leading Edge Real Estate. Her innovative strategies have propelled her brand to a global stage, reaching audiences across four continents. Known for her ability to empower agents and maximize value for clients, Linda has become a sought-after speaker, delivering insights on enhancing business practices in Europe, Asia, and South America. Under her leadership, Leading Edge consistently outpaces market trends, exemplified by a 21.2% sales growth during the pandemic. Linda’s passion for justice, fairness, and opportunity drives her mission to redefine the real estate experience for agents and consumers alike.

As founder and CEO of Motif46.com, Steven is revolutionizing how real estate agents market to homebuyers and sellers. Prior to founding Motif46.com, Steven led the marketing and IT division at First Team Real Estate spearheading their AI-driven marketing initiatives that transformed agent branding capabilities, recruited hundreds of millions in agent sales volume, and achieved multi-million dollar cost reductions.

Kevin Oakley is the most trusted name in new home marketing to builders and developers across North America. With over 20 years of experience, he understands the complexities of running successful marketing and sales operations for home builders of all sizes. He and his team have a proven track record, managing over $50 million in annual digital advertising spend on Google and Meta alone. Kevin’s deep industry experience allows him to connect with the challenges you face in today’s market. Whether it’s launching new communities, generating and converting leads, improving customer experience, or optimizing marketing budgets, he has a plan for success.

Richard has built and sold a number of real estate related companies including residential architecture, construction and development. He is currently the lead partner of The Falk Ruvin Gallagher Team. Richard’s Wisconsin based firm typically sells in excess of $150M/yr in real estate. A remarkable 95% of that is from repeat business or is referred from past clients and sphere. Richard is the author of the Attractive Agent and is a sought after mentor on the subject of attracting clients, referrals and teammates. Richard has been featured in the Wall Street Journal, Forbes, Money Magazine and US News & World Report.

With over 30 years in the organized real estate industry, Greg is a serial entrepreneur who has developed some of the industry’s most widely used SaaS solutions, including Cloud CMA and Cloud Agent Suite. Greg’s understanding of real estate and proptech is rivaled only by his highly creative approach to marketing and branding which has played a huge part in the success of his products.

Greg is the author of the book, The Art of the CMA and publishes Vendor Alley, a blog focused on real estate and technology. He is also the producer of two podcasts: Listing Bits and Industry Relations.

Shari Pesa Janzen brings over 25 years of sales and management expertise to 1000WATT’s Business Growth Solutions. Previously, she was VP of Strategic Growth at Realogy Holdings Corp., working with brands like Coldwell Banker and Sotheby’s International Realty. Her expertise spans sales, recruiting, mergers and acquisitions, financial benchmarking, value proposition development, and professional training. A Harvard-trained leader in negotiation and influence, Shari excels at simplifying complex strategies and driving growth, profitability, and transformation in the real estate industry.

A career marketer, Joe has spent the past 10 years using his branding and marketing savvy to build his wife’s Eva Lin brand from a salaried real estate assistant to an agent who personally sells over $150M annually. Operating the business from behind the scenes, Joe has particularly enjoyed the journey from direct response marketing tactics that helped fuel growth in the early years to brand-based marketing that drives company growth today.

Denee Evans is an industry thought leader and ardent champion of advancing multiple listing services to better serve brokers and agents by considering consumer needs. REAL Trends Game Changer, RISMedia Newsmaker: The Champions of a Better Way 2020, Swanepoel Power 200, Inman Top 101 in Real Estate, and HousingWire Women of Influence have recognized her work and effort to bring amazing people together to help build a better, efficient, and more transparent marketplace.

Roger is the founder of Trava Real Estate based in Toronto. He built the Trava brand on a solid foundation of captivating storytelling and high-touch brand activation designed to deliver value and crafted to create a positive impact on people and his community. Roger is an open book and happy to share his secrets to brand success.

Wendy Forsythe is a real estate industry dynamo with over 25 years of experience and a passion for shaking things up. As the CMO at eXp, Wendy is the driving force behind a global brand that empowers more than 87,000 agents to dream bigger, work smarter, and shine brighter. Known for her fresh ideas and fearless approach, Wendy has built a career turning challenges into opportunities. From crafting bold marketing strategies to championing agent-first innovation, she’s all about helping others succeed in this ever-changing industry.