ReferralExchange

ReferralExchange

Refocus your messaging to emphasize your strengths.

Brief

ReferralExchange is a San Francisco-based tech company that uses data science and human experts to match thousands of consumers and real estate agents each year. In 2015, they reached a point where it was time to go big.

They turned to 1000watt for a brand story, a compelling message for consumers and real estate professionals, a killer website and ongoing marketing support.

Strategy

After some deep brand work with the team, we nailed the ReferralExchange story, personality and message. Then we brought it to life with a mold-breaking website design and copy that sings. Over time, we’ve helped the marketing and product teams think through myriad opportunities.

Deliverables

  • Brand story and message
  • Marketing strategy
  • Website design
  • Content marketing
  • Copywriting

Results

ReferralExchange has grown its volume of consumer/agent matches a significant percent while inking major industry deals and becoming a prominent category player.

TESTIMONIAL

1000watt’s knowledge of the real estate market and their ability to frame a client’s place in it is second-to-none. It’s challenging enough to find a good branding/strategic agency, but to find one with the depth and breadth of our unique industry is priceless.

Windermere

Lisa Fettner

VP Marketing

Website design

Brand story and message